Understanding the needs of the biggest generation in the world – Gen Z – is crucial for sports and entertainment organisations that want to be ahead of the competition. Start now, by reading our Gen Z Challenge report, available at the link below.
Gen Z Fan Engagement in Sports Clubs – #GenZChallenge
The diminishing fan engagement of Generation Z is visible across the football industry. Over 750 Gen Z fans told us why.
Discover first-hand insights of Geneneration Z fans and find the best solutions to increase your club’s fan engagement. The report’s findings are supplied with the expert knowledge of Legia Warszawa, Real Sociedad and Wolverhampton Wanderers partners.
The teaser is available here. It includes some of the major highlights and results of the report.
In the report, you will find the answers to the following issues :
- What are the characteristics of Generation Z?
- How do Gen Zers become loyal fans?
- Which social media platforms are the most popular among Generation Z?
- How big is the phenomenon of dual-screening?
… and many more!
In the document you will also find:
– 23 280 qualitative data points from 766 respondents;
– Data analyses;
– Over 60 graphs;
– Experts’ insights.
One example of interesting data collected in the Gen Z Challenge survey
DOWNLOAD REPORT ON GEN Z
after filling in the requested form.
Are you looking for more information about digital transformation in the sports industry? Visit our website to learn more about dedicated products and innovations designed for sports. To find out more about how TISA can help your organisation thrive in the digital world, contact us directly – we will be happy to talk about your case. And if you’d like to join our team and help us create the best digital solutions for the world of sports, check out our current career opportunities.
